The hard work you put into your business, dedication toward your clients, and overall professionalism has not gone unnoticed.

Market research firm BrandSpark surveyed 5,000 Canadians for their “Most Trusted Awards,” which looks at Canada’s major services and retail categories, and the votes are in! RE/MAX is named the “Most Trusted Brand for Real Estate.”

We did it! It may not come across as a surprise to all of you, but it sure feels good to be recognized. RE/MAX won by the largest margin of any of the brands in the categories!

We surpassed runners-up Royal LePage and Century 21, and continue to hold the top spot in the real estate realm.

Being named the Most Trusted Brand for Real Estate was a combined effort and would not have been possible without everything that you all do day in and out.

What influences brand trust? Survey said…

  • 73% or respondents said timely responses to serious issues greatly increases their trust in the brand.
  • 56% or consumers surveyed said providing detailed information about their product or service greatly increases trust.
  • 49% or respondents said seeing unfiltered reviews on the brand website increases their trust greatly.
  • 53% said consistent pricing greatly increases their trust.

Canadians say their trust in a brand is greatly increased by personal experience, responsiveness, transparency, fair pricing, and the endorsements of other consumers, said Robert Levy, President of BrandSpark International.